On Sat, 2 Sep 2023 09:43:58 -0400, Retrograde <
fungus@amongus.com>
wrote:
Maybe we should just elect the candidate who can chug a Miller Lite in
the least amount of time?
May 8, 2016
"downing a draft or cracking open a can is now a way of connecting
with a much broader set of voters."
Why Hillary Clinton and Her Former Opponents Went for Craft Beers on
Campaign Stops
America's New Beer Test
U.S. presidential candidates are going after voters with IPAs in hand,
rather than the traditional Budweiser.
Ahead of last month's Wisconsin primary, Hillary Clinton stopped at La
Crosse's Pearl Street Brewery. She wasn't taking a break for a beer
after a long day or grabbing growlers for her staffers. The visit was
part of something much larger, a strategy employed by both parties to
showcase small, independently owned craft breweries during their
campaign runs.
Contrary to the time-honored campaign tradition of stopping at a local
pub to quaff Budweiser with the after-work crowd, this cycle's
candidates have gravitated toward local beer makers. The shift shows
how the market for beer is changing: Craft breweries are making
increasingly significant economic impact in their communities. But it
also shows how the symbol of beer has evolved in American politics:
downing a draft or cracking open a can is now a way of connecting with
a much broader set of voters.
Photographs of the former First Lady show Clinton holding a pint glass
in her left hand while pulling the tap handle down with her right.
Subsequent shots show a glass with a healthy amount of foam and little
liquid. Veteran beer drinkers took to message boards to criticize this
pour; in the images, Clinton wears a sheepish expression, as if she's
in on the joke. "The pictures went viral," Pearl Street's director of
sales and marketing, Tami Plourde, said. "We didn't expect that."
Pic (Too much foam)
https://cdn.theatlantic.com/thumbor/SYBCLpUkdANySmN2TgOS0FOx-44=/0x229:4446x2730/1952x1098/media/img/mt/2016/05/AP_33205076402/original.jpg
https://www.theatlantic.com/politics/archive/2016/05/craft-beer-in-mainstream-politics/481098/
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