The FTC bars TurboTax maker Intuit from advertising 'deceptive' free
services
The Federal Trade Commission says the company behind the popular tax
filing software TurboTax engaged in "deceptive advertising" when it
ran ads for free tax services that many customers were ineligible for.
Intuit was ordered Monday to stop advertising any free products and
services unless they're free for all consumers, or unless the company
discloses on the ad the percentage of people who would be eligible for
the unpaid offerings.
...
...
The FTC first sued Intuit in March 2022 over the ads pitching free
TurboTax products. The commission said about two-thirds of tax filers
in 2020 would have been ineligible for the company's free offerings,
such as freelance workers who received 1099 forms and people who
earned farm income.
About two months later, the company agreed to pay $141 million to
customers across the U.S. as part of a settlement with the attorneys
general of all 50 states over similar complaints related to its
purportedly free tax-filing services. The company did not accept any wrongdoing.
https://www.npr.org/2024/01/23/1226291903/turbotax-intuit-ftc-free-services
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