On 2024-05-02 22:02:48 +0000, badgolferman said:

Samsung has a long history of poking fun at Apple for whatever small
victory the company can claim over its fiercest rival, and the latest
jibe comes courtesy of the Korean giant’s UK Instagram account.

Following reports that some iPhone alarms are not working properly due
to a potentially faulty iOS setting, Samsung UK wasted no time in
bigging up the reliability of alarms on the best Samsung phones. “Rest assured our alarms GO OFF,” the company writes in its latest meme-based Instagram post, adding in the caption: “Samsung users woke up on time today.” Ouch.

Of course, Apple isn’t mentioned by name, but it doesn’t take a rocket scientist to read the good-natured humor between the lines.

Apple has told us that it’s aware of an issue causing some iPhone
alarms to not play as expected, and the company is already working on a
fix, but as we explain in our aforementioned report, we suspect that
the problem has something to do with the Attention Aware setting, which
was introduced in iOS 17.

Attention Aware allows your iPhone to detect whether you're paying
attention to it, and will lower alert sounds if it registers that you
are. So the thinking is that some iPhones are erroneously sensing
movement during the night, and lowering alarm volumes as a result.

It’s worth noting that none of the iPhone-owning TechRadar team have experienced this alarm issue thus far, but the high number of social
media complaints – coupled with the fact that Apple itself has
acknowledged the issue – suggests that a software patch is on the way nonetheless.

For more alarm-related content, check out our roundup of the best (and
worst) iPhone alarms to wake up to, according to science.

https://www.techradar.com/phones/iphone/samsung-pokes-fun-at-apple-following-reports-of-faulty-iphone-alarms

Having poked fun at Apple, Samsung will, as usual, copy them and in six
months Samsung alarms won't work either and Samsung will advertise it
as the next greatest feature. ;-)

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badgolferman wrote on Thu, 2 May 2024 22:02:48 -0000 (UTC) :

Of course, Apple isn't mentioned by name, but it doesn't take a rocket scientist to read the good-natured humor between the lines.

Almost all marketing relies fundamentally on people "guessing" (or
assuming) what the sales pitch "means" that isn't actually stated in the
sales pitch.

Apple and Samsung are geniuses at that basic marketing strategem.

BTW, it sometimes happens that my alarms don't go off even on my Samsung
Galaxy due to, in my case, the notification settings defaulting to off
after a set time period of non use (which is the Android default).

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