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Dallas Afternoons, By The Numbers: Star 102.1's Rick O'Bryan And Now
102.9's Carter Help Drive Big D Home.

Posted: 20 May 2022 02:20 AM PDT https://www.insideradio.com/free/dallas-afternoons-by-the-numbers-star-102-1s-rick-obryan-and-now-102-9s-carter/article_9c28a2a2-d802-11ec-860b-a77423d3e39f.html

The fifth largest radio market's most popular afternoon hosts are the focus
of this week's Inside Radio's “By The Numbers.” Nielsen's ranking of Dallas' top-rated stations in PM drive, based on April 2022's PPM-based
weekly cume persons 6+, shows iHeartMedia's…
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Content Marketing Grows To $80 Billion. Heres Why Radio Can Grow Its Share.

Posted: 20 May 2022 02:10 AM PDT https://www.insideradio.com/free/content-marketing-grows-to-80-billion-here-s-why-radio-can-grow-its-share/article_5812726e-d802-11ec-a93a-f74bb0ef9bf3.html

Motivated by a newfound priority to get their story out during the
pandemic, ad spending on content marketing surged 26% since 2020 to $80 billion. And while business is back to normal for many, without the same
need to inform…
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Congress Targets Tech Giants With Bill That Would Loosen Their Grip On
Digital Ad Market.

Posted: 20 May 2022 02:00 AM PDT https://www.insideradio.com/free/congress-targets-tech-giants-with-bill-that-would-loosen-their-grip-on-digital-ad-market/article_2b63b548-d802-11ec-96ed-1b0ed3317040.html

The digital juggernaut that local broadcasters face when going up against Google may become less formidable under a bipartisan effort unveiled
Thursday. Four Senators, two from each party, proposed a bill that would essentially break up Google’s ad business. If…
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Analysts Press SBS About Potential Sale Of Its TV Division.

Posted: 20 May 2022 01:50 AM PDT https://www.insideradio.com/free/analysts-press-sbs-about-potential-sale-of-its-tv-division/article_0d35b30a-d802-11ec-972e-6385a8d81375.html

While its radio division is on fire with first quarter revenues up 75% year-over-year, Spanish Broadcasting System’s “MegaTV” unit is struggling as revenue fell 18%. While company management largely avoided discussing
its TV results during their quarterly earnings call, two…
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Podcasters Dedicated 5.5% Of Episode Time To Ads During First Quarter, Says Analysis.

Posted: 20 May 2022 01:40 AM PDT https://www.insideradio.com/free/podcasters-dedicated-5-5-of-episode-time-to-ads-during-first-quarter-says-analysis/article_ebbb8448-d801-11ec-aacb-8b1693a78062.html

The average amount of time that podcasts are dedicating to advertising grew eight percent during the first quarter compared to a year ago. But the
latest quarterly update from Magellan AI also shows a quarter-to-quarter
step back during the early…
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Bad Bunny Helps Latin Music Streams Reach Record Highs.

Posted: 20 May 2022 01:30 AM PDT https://www.insideradio.com/free/bad-bunny-helps-latin-music-streams-reach-record-highs/article_c93c06f4-d801-11ec-8e1b-8f488e4b7d05.html

The on-demand streams of Latin music posted their largest market share ever with 1.8 billion weekly streams in the U.S. for the week ending May 12. The
new album from Bad Bunny accounted for 18% of all U.S. Latin streams…
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Radio and Young Travelers Is a Great Combination, Says Media Audit.

Posted: 20 May 2022 01:20 AM PDT https://www.insideradio.com/free/radio-and-young-travelers-is-a-great-combination-says-media-audit/article_aca3b15e-d801-11ec-820b-7b7b18053776.html

Americans were able to travel again during summer 2021 before the Omicron variant surge. Heading into the summer 2022 travel season, the leisure & hospitality industry and the hotel subsector, in particular, are optimistic
for even more improvement.
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Preston & Steve Ink Eight-Year Extension With Phillys WMMR.

Posted: 20 May 2022 01:10 AM PDT https://www.insideradio.com/free/preston-steve-ink-eight-year-extension-with-philly-s-wmmr/article_8fffa378-d801-11ec-b63b-3b917fbe3ef7.html

Philadelphia’s top-rated morning radio show, “Preston & Steve,” will remain
on Beasley Media Group rock WMMR through 2030 under a freshly-inked deal.
The eight-year contract extension will enable the ratings juggernaut to celebrate its 25th year with the station. The…
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Despite Persistent Inflation, Retail Sales Rose In April, NRF Says.

Posted: 20 May 2022 01:00 AM PDT https://www.insideradio.com/free/despite-persistent-inflation-retail-sales-rose-in-april-nrf-says/article_717b0d8e-d801-11ec-9b6c-cf9877d59585.html

Consumers accustomed to inflation continued to spend in April as retail
sales overcame higher prices to show both monthly and year-over-year
increases, according to the National Retail Federation. The U.S. Census
Bureau said overall retail sales in April were up…
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Preston & Steve Ink Eight-Year Extension With Phillys WMMR.

Posted: 19 May 2022 12:45 PM PDT https://www.insideradio.com/preston-steve-ink-eight-year-extension-with-philly-s-wmmr/article_5667ba10-d7a2-11ec-9416-a7e23aff8434.html

Philadelphia’s top-rated morning radio show, “Preston & Steve,” will remain
on Beasley Media Group rock WMMR through 2030 under a freshly-inked deal.
The eight-year contract extension will enable the ratings juggernaut to celebrate its 25th year with the station. The…
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