Go Woke = Go BROKE.
https://www.theblaze.com/news/victorias-secret-ditches-woke-rebrand
Victoria's Secret's progressive experiment did not work.
Over the past several years, Victoria's Secret changed
its marketing plan to be more inclusive — hiring LGBT
activist Megan Rapinoe and transgender model Valentina
Sampaio, among others — and diversified its models,
especially in the plus-sized department. In 2019, the
company scrapped its annual runway show over complaints
of sexism and a lack of diversity. Two years later,
Victoria's Secret's angels were no more.
Rapinoe infamously described Victoria's Secret's image
as "patriarchal" and "sexist," which she claimed was
marketed "through a male lens and through what men desired."
The attempt to redefine "sexy" in the image of woke social
justice may have earned "favorable reviews from online
critics," according to Business of Fashion, but it "never
translated into sales."
"56d.1149" <56d.1149@ztq8.net> wrote in >news:BvecnRNeMv6FFa34nZ2dnZfqn_ednZ2d@earthlink.com:
Go Woke = Go BROKE.
Wasn't that the chant when the Barbie movie was released?
How did that work out?
On Thu, 19 Oct 2023 01:52:51 +0000, Mitchell Holman
<noemail@verizon.net> wrote:
"56d.1149" <56d.1149@ztq8.net> wrote in
news:BvecnRNeMv6FFa34nZ2dnZfqn_ednZ2d@earthlink.com:
Go Woke = Go BROKE.
Wasn't that the chant when the Barbie movie was released?
How did that work out?
Hey Mitchie, we're talking about the failure of Victoria's Secret. Why
can't you address that?
https://www.theblaze.com/news/victorias-secret-ditches-woke-rebrand
Victoria's Secret's progressive experiment did not work.
Over the past several years, Victoria's Secret changed
its marketing plan to be more inclusive — hiring LGBT
activist Megan Rapinoe and transgender model Valentina
Sampaio, among others — and diversified its models,
especially in the plus-sized department. In 2019, the
company scrapped its annual runway show over complaints
of sexism and a lack of diversity. Two years later,
Victoria's Secret's angels were no more.
Rapinoe infamously described Victoria's Secret's image
as "patriarchal" and "sexist," which she claimed was
marketed "through a male lens and through what men desired."
The attempt to redefine "sexy" in the image of woke social
justice may have earned "favorable reviews from online
critics," according to Business of Fashion, but it "never
translated into sales."
. . .
Go Woke = Go BROKE.
The story repeats over and over.
"Corporate America" is SUPPOSED to be smart, we
trust LOTS of investment money to it. Might be
that trust is, um, misplaced ?
Almost all women are attracted to men - and will
buy sexy stuff designed to appeal to men. What the
"Patriarchy" wants - hell YES ! Sounds like VS
went way towards sexy stuff to appeal to women who
like women - and really really FAT women who appeal
to nobody except maybe Bon Scotts ghost. HUGE mistake.
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