XPost: alt.business, alt.fan.rush-limbaugh, alt.transgendered
XPost: talk.politics.guns
On 16 Dec 2021, Rudy Canoza <
notgenx32@gmail.com> posted some news:BJIuJ.145232$
3q9.41706@fx47.iad:
Let your wallets do the talking. Budweiser has not yet learned their
lesson. If we have to kill a hundred year old company to make a
point, so be it.
Drinking a can of Bud Light is akin to giving “a middle finger to women”
due to the brand becoming “uncool” after its disastrous marketing
partnership with controversial transgender social media influencer Dylan Mulvaney, according to Megyn Kelly.
“They have no way out [of the boycott],” Kelly said during Wednesday’s
episode of SiriusXM’s “The Megyn Kelly Show.”
“They’ve made it so that it is uncool and a middle finger to women to
have a Bud Light,” Kelly said, citing recent figures showing a steady
decline in sales of the beer.
“People are openly shaming the brand,” she said.
“People look at you funny [if you order the beer],” Kelly added.
“I don’t know how you recover from that.”
Bud Light’s parent company Anheuser-Busch InBev has lost a whopping $27
billion in market value in the wake of its star-crossed partnership with Mulvaney — most recently slammed by a 5% stock drop this week.
AB InBev’s market capitalization fell to $107.44 billion through the end
of May — down more than $27 billion from the $134.55 billion value the
company had on March 31, the day before Mulvaney’s partnership went
live, according to Dow Jones Market Data Group.
May was the third-worst month on record for the company’s shares.
The stock is headed towards an official bear market — a 20% drop — as
the boycott continues.
Shares of AB InBev stooped to $53.81 as of Thursday’s closing bell.
The Bud Light marketing executive associated with the Mulvaney
partnership is “not supposed to talk” about the ordeal, according to a
pal she was seen walking with in New York City.
Alissa Heinerscheid, 39, refused to speak when approached by the Daily
Mail for comment on the controversial marketing deal with the
transgender influencer — before her friend cut in to explain that she
couldn’t discuss the topic.
“She’s not supposed to talk about it, she can’t,” the friend said before
they moved on.
In an attempt to curry favor with buyers put off by the brand’s attempt
to distance itself from Mulvaney, Bud Light said it would donate
$200,000 to an LGBTQ+ nonprofit.
Bud Light said this week it will extend its partnership with the
National LGBT Chamber of Commerce (NGLCC) “to continue supporting
economic opportunities and advancements for LGBTQ+ Americans and
business owners across the country,” according to a press release.
Additional Reporting by Shannon Thaler and Alex Oliveira
https://nypost.com/2023/06/02/megyn-kelly-says-bud-light-is-a-middle-fing er-to-women/
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